ELLE Decor
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ELLE Decor

Essence: What is the Brand's reason for being?

The only media brand dedicated to international fashion for the home, ELLE DECOR is a chic and sophisticated Global Positioning System for the world of design.

Excellence: What does the Brand do better than anyone else?

First to recognize the relationship between fashion and interiors as facets of individual style, every issue inspires its readers with laid-back luxury, stylishly accessorized settings and well-dressed rooms they want to wear.

Belief: What does the Brand stand for?

ELLE DECOR stands for authentic spaces created over time by creative, worldly tastemakers who are actively engaged in the process of fashioning their lives.

Emotional Bond: What makes the reader love the Brand?

ELLE DECOR makes the luxurious accessible and the accessible look chic, inviting readers to see themselves at home in its pages. Always original and all about the mix, the magazine embraces every style, from classic to eclectic, minimalist to modern, surprising, seducing and delighting its readers with the turn of every page.

Global Network

  • World's largest design magazine network
  • 23 editions
  • 30+ countries
  • 8 million readers

ELLE DECOR

  • Circulation 512,368
  • Audience 1.6 million
  • #1 in ad-page growth: +13.1%, PIB 2007 vs. 2006
  • #1 in newsstand growth: +6.3%, ABC Dec 2007 vs. 2006

The ELLE Group U.S.

ELLE

  • U.S. circulation 1,072,729
  • Audience 4.5 million
  • 39 International Editions

ELLE Accessories

  • Distribution 400,000
  • Spring and Fall

Online

PointClickHome.com

  • HFM U.S. Shelter Group Network (comprised of content from ELLE DECOR, Metropolitan Home, HOME, and Hachette's Special Interest Publications)
  • Premier Shelter Destination
  • 348,585 unique visitors per month
  • 5+ minutes on site per visit
  • 25,000 newsletter subscribers
  • Powerful new product search and preferred shopping guide, TheFind.com

Source: Webtrends December 2007

The Brand Beyond The Page

Television - Top Design

  • ELLE DECOR is the exclusive print partner of Bravo's hit reality-competition show
  • Highest-rated new series launch in network history
  • Season 2 returns Fall 2008
  • ELLE DECOR's Editor-in-Chief Margaret Russell will return as a judge on every episode alongside designers Jonathan Adler and Kelly Wearstler

Signature Programs

  • ELLE DECOR Presents The Lexus Young Collectors Series with Christie's Interiors
  • Designing Women with The Cooper-Hewitt National Design Museum
  • The Whitney Contemporary Series with ELLE and The Whitney Museum of American Art

Books

  • Margaret Russell's new book, So Chic: Glamorous Lives, Stylish Spaces
  • ELLE DECOR's Portfolios