To deliver an entertaining mix of instrumented, objective evaluations of new powerboats, accessories and equipment; lively feature stories that embody the adventure of the sport; and in-depth, how-to service articles that have an immediate impact on the lives of our readers.
- 50 years of excellence as The World’s Largest Powerboat Magazine
- Winner of 7 BWI Editorial Awards in 2008 - more than any other competitor!
- Largest, most affluent audience (2.7 million readers) in the category
- Leader in both paid circulation (201,536) and single copy sales (16,567), defining the standard for wantedness in the marine industry
- 131 published boat tests in 2007 alone, covering a broad spectrum of boat type and size
- 46% of BOATING subscribers plan to buy a boat in the next 2 years
- A reputation as the most trusted brand of approval
- Most read publication among readers of competitive titles; market dominance provides advertisers with the most efficient, wide-reaching media buy in the category
, a division of Lagardère SCA